Welcome to Life First Naija

At LifeFirstNaija. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, with whom we share it, your rights, and how you can contact us.


1. Information We Collect

We may collect and process the following information:

  • Personal identification information: name, email address, phone number, postal address, etc., when you provide it (for example, when you fill out forms, subscribe to newsletters, contact us).
  • Usage data: how you use our website; pages visited; time spent; interactions; IP address; browser type and version; operating system; referring/exit pages.
  • Cookies and tracking technologies: cookies, web beacons, pixel tags, local storage, etc., to collect data about your browsing behavior, preferences, and to improve user experience.
  • Payment data (if applicable): credit card or other payment information, billing address, etc., in case you make purchases through us. (Note: if we use third-party payment processors, most payment data is handled by them.)

2. How We Use Your Information

We use your information for purposes including:

  • To provide, operate, and maintain our website and services.
  • To improve, personalize, and expand our website.
  • To understand and analyze how you use our website.
  • To communicate with you, including responding to your inquiries, sending updates, newsletters, marketing or promotional materials (if you have opted in).
  • To process transactions and send related information, such as confirmations and invoices.
  • To detect, prevent, and address technical issues or security breaches.

3. Legal Basis for Processing (if applicable)

If you are in a jurisdiction that requires it (for example EU/EEA under GDPR):

  • We process your data with your consent.
  • Or to perform a contract with you.
  • Or to fulfill legal obligations.
  • Or for legitimate interests (e.g. maintaining security, analytics, improving service), provided your rights do not override those interests.

4. Sharing Your Information

We may share your information:

  • With service providers who perform services on our behalf (e.g. hosting, payment processors, email delivery services, analytics).
  • With affiliates or business partners for marketing or operational purposes (only if you have consented, where required).
  • Where required by law, regulation, or legal process (e.g. court order).
  • To protect our rights, privacy, safety, or property, or yours or others.

5. Cookies and Similar Technologies

  • We use cookies to track certain information; some are necessary for website functionality; others help with analytics or advertising.
  • You can set your browser to refuse cookies or to alert you when cookies are being sent. But some features of our site may not function properly without cookies.
  • List of types of cookies we use (examples):
    • Essential cookies – to maintain website functionality
    • Performance or analytics cookies – to optimize performance and user experience
    • Advertising or targeting cookies – to deliver relevant ads (if applicable)

6. Data Retention

  • We will retain your personal information only as long as necessary for the purposes set out in this policy.
  • Once your data is no longer needed, we will securely delete or anonymize it.
  • If required by law, we may retain certain information for a longer period.

7. Your Rights

Depending on where you live, you may have the following rights:

  • The right to access the data we have about you.
  • The right to correct any inaccurate or incomplete data.
  • The right to delete your personal data.
  • The right to restrict or object to certain types of processing.
  • The right to data portability, if applicable.
  • The right to withdraw consent at any time (if we rely on consent).
  • The right to lodge a complaint with a relevant data protection authority.

8. Security

  • We employ appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction.
  • However, no internet or email transmission is ever 100% secure. We cannot guarantee absolute security.

9. Third-Party Links

  • Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.
  • We encourage you to review the privacy policies of those third parties.

10. Children’s Privacy

  • Our services are not directed at children under the age 5 – 8
  • We do not knowingly collect personally identifiable information from children under that age. If you believe we have collected such data, please contact us to request deletion.

11. Updates to This Privacy Policy

  • We may update this Privacy Policy from time to time. We will notify you of changes by posting the new policy on this page.
  • The “Last updated” date at the top indicates when this policy was most recently revised.

12. Contact Us

If you have any questions or concerns about this Privacy Policy, or about how we handle your data, please contact us at:

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